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TRAVEL & HOSPITALITY
Though I write across a range of sectors within the luxury sphere, travel and hospitality is a particular forte. Over the years, I have had the pleasure of working alongside leading hotel brands, upscale travel publications, inflight magazines, specialist agencies, and more.
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Past projects include:
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Magazine editing
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Tone of voice & style guides
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Crafting campaigns
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Digital / websites
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Destination guides
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Trend-led articles
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Hotel reviews
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Blog posts
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SEO copywriting
For more information, you can browse my services, or get in touch. ​​​
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HOTEL MAGAZINES
MAYBOURNE
I am Deputy Editor of the official
magazine for the luxury hotel group (Claridge's, The Connaught, The Berkeley etc)
SMALL LUXURY HOTELS
I am contributor and Sub Editor for Swoon by SLH, a new in-room magazine from the international boutique hotel group
RAFFLES
I was previously Editor of Raffles Hotels' international travel magazine, distributed in hotels around
the world
CONTENT CREATION
MIIRO
Tone of voice strategy and web copy for a new luxury hotel group, as part of the Propeller team
RITZ-CARLTON
Website copywriting for a luxury hotel in Bangkok
JW MARRIOTT
Digital copywriting for a luxury resort in the Maldives
TRAVEL JOURNALISM
THE INDEPENDENT
Luxury travel story charting the rise of 'air cruises' amongst the UHNW jet-set
WALLPAPER*
A design-led article on the transformative renovation of Maroma, A Belmond Hotel, Riviera Maya
EASYJET TRAVELLER
Interviewing Moroccan champion Maryam El Gardoum about the women's surf scene in Taghazout
ADVERTORIALS
LUNAJETS
Advertorial highlighting the brand's
jet charter services
GSTAAD PALACE
Advertorial about the five-star heritage hotel in Switzerland
THE CAESARS GROUP
Advertorial putting the spotlight on the two Caesar hotels in Dubai
HOTEL REVIEWS
VIETNAM
A luxury travel guide featuring stays at The Reverie Saigon, Six Senses Ninh Van Bay, and Meliá Ho Tram Beach Resort.
THE LONDONER
Lauded as "the world's first super boutique hotel", discover the latest addition to the capital's five-star luxury hospitality scene
THE MAYFAIR TOWNHOUSE
With its decadent decor, Wildean heritage and well-crafted cocktails, the latest offering from Iconic Luxury Hotels is a stellar addition to W1J
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